{"product_id":"moogoo-toothpaste-100g","title":"MooGoo Toothpaste - 100g","description":"\u003cdiv class=\"markdown markdown-main-panel tutor-markdown-rendering enable-luminous-fast-follows stronger enable-updated-hr-color\" id=\"model-response-message-contentr_12d2a00770e7e735\" aria-live=\"polite\" aria-busy=\"false\" dir=\"ltr\"\u003e\n\u003cp data-path-to-node=\"1\"\u003eClean, polish, and protect your teeth without the use of added fluoride with MooGoo Natural Fluoride-Free Toothpaste. Thoughtfully designed to offer a complete, family-friendly oral health routine, this innovative formula provides an advanced, health-conscious alternative to traditional fluoride toothpastes, eliminating common additives that can disrupt sensitive mouths.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eInstead of fluoride, this advanced paste harnesses the power of 100% vegan Calcium Hydroxyapatite (HA)—a naturally occurring mineral that forms the primary building block of tooth enamel. Working in harmony with plant-derived Theobromine (extracted from the cocoa plant), it actively remineralizes and strengthens enamel, filling in microscopic surface cracks to prevent cavity-causing bacteria from taking hold while reducing tooth sensitivity. The formula is reinforced with Xylitol to block bacteria and plaque from adhering to the teeth, alongside low-abrasive Calcium Carbonate and Baking Soda to gently lift surface stains for a naturally white smile. Free from SLS, glycerin, alcohol, saccharin, parabens, and titanium dioxide, this gentle formula features a light, refreshing flavor from natural peppermint oil and is sweetened with Stevia leaf extract, making it a clean and pleasant choice for both adults and growing kids.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"3\"\u003eDirections\u003c\/h3\u003e\n\u003col start=\"1\" data-path-to-node=\"4\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,0,0\"\u003eSqueeze a small, smear-sized amount of the natural toothpaste onto the bristles of your toothbrush.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,1,0\"\u003eBrush your teeth thoroughly at least twice a day, or after meals, for approximately 2 to 3 minutes. Ensure you clean all surfaces of the teeth systematically, paying close attention to the gumline.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,2,0\"\u003eSpit out the remaining paste after brushing, and rinse your mouth thoroughly with water.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"4,3,0\"\u003e\u003ci data-path-to-node=\"4,3,0\" data-index-in-node=\"0\"\u003eSafety Warning:\u003c\/i\u003e Do not swallow. While formulated with safe, natural ingredients, sensitive teeth can sometimes signal an underlying dental issue that requires professional attention. Consult a dentist promptly if sensitivity persists. Store in a cool, dry place.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-path-to-node=\"5\"\u003eIngredients\u003c\/h3\u003e\n\u003cp data-path-to-node=\"6\"\u003eSorbitol, Calcium Carbonate, Tapioca Starch, Aqua (Water), Sodium Bicarbonate, Hydroxyapatite, Xylitol, Coco Glucoside, Natural Flavour - Peppermint, Xanthan Gum, Stevia Rebaudiana Leaf Extract, Sodium Methyl Cocoyl Taurate, Theobromine.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003e\u003cb data-path-to-node=\"8\" data-index-in-node=\"0\"\u003ePlease Note:\u003c\/b\u003e Ingredients, nutritional values, product packaging and formulations may change from time to time. While we make every effort to ensure product information is up to date, manufacturers may amend their ingredients or specifications without notice. Please refer to the product packaging for the most accurate and up-to-date information before use.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MooGoo","offers":[{"title":"Default Title","offer_id":57111507337596,"sku":null,"price":7.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0431\/2229\/4938\/files\/moo.jpg?v=1782421590","url":"https:\/\/thebeechamweighshop.co.uk\/products\/moogoo-toothpaste-100g","provider":"The Beecham Weigh Malton","version":"1.0","type":"link"}